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Business Research Methods

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Разместил: bennyblanko

4-04-2014, 16:06

Просмотров: 403





Business Research Methods
The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.


Название: Business Research Methods
Авторы: Donald R Cooper, Pamela S. Schindler
Издательство: McGraw-Hill
ISBN: 0073521507
Год: 2013
Страниц: 720
Язык: English
Формат: PDF
Размер: 48 Мб










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